We highlight the transformative impact it's had on senior fitness. Emily shares her journey from kinesiology student to dental aspirant, and how her love for working with older adults evolved into a thriving venture.
The Genesis of StrongerU
Emily recounts her career trajectory, beginning as a life enrichment assistant and rising to a regional manager of recreation in charge of supporting 49 recreation departments across Canada. In her roles, she noticed the lack of quality fitness programming due to insufficient accessible education. Driven by passion, Emily founded StrongerU to fill this gap, combining education and pre-choreographed content to empower instructors with confidence and skills.
What StrongerU Offers
StrongerU provides online, self-paced instructor courses, focusing on making senior fitness easy and accessible. Their flagship offering includes a comprehensive curriculum with pre-choreographed classes complemented by continuous training. With formats ranging from cardio, strength, stretch, to circuits, StrongerU ensures instructors are well-equipped to cater across varying levels of senior physical abilities.
Supporting Instructors and Communities
Emily discusses how StrongerU supports instructors post-certification through ongoing monthly content, making it more of a membership model. Emily emphasizes the company's commitment to not only providing education but also helping instructors upskill throughout their career. This approach translates to better health outcomes in senior communities, with stories of improved vitality and social engagement flooding in from StrongerU-certified instructors.
Global Reach and Innovations
Emily credits organic growth through online searches for its programs, which appeal across continents despite cultural differences, particularly in music preferences. The upcoming "Drome for Seniors" course highlights StrongerU's innovative edge, incorporating drumming and mindfulness—a trend that surged during the COVID-19 pandemic.
Call to Action
Emily encourages those interested in working with seniors to consider StrongerU courses. She points out the incredible demand for quality senior fitness instructors due to the growing aging population. By joining StrongerU, new and seasoned instructors can integrate holistic, engaging fitness experiences for seniors, fostering physical, social, and cognitive well-being.
The conversation wraps up with Erin urging readers and listeners to explore StrongerU’s offerings, applauding its impact on fitness professionals and senior communities alike. Those interested in learning more are invited to visit StrongerU’s website, attend info sessions, and discover the support embedded in StrongerU’s mission to revolutionize senior fitness education.
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